The Challenge:
- Expanding Reach to International Audiences: Sagres Sun Stay needed to attract guests beyond its primary market. The absence of localized content limited discoverability and engagement among non-English-speaking visitors, particularly German travelers.
- Improving Search Visibility & Technical SEO: Although the website had strong visual appeal, it lacked a structured SEO strategy, Google Search Console integration, and internal link optimization—impacting organic visibility and ranking potential.
- Constraints on Performance Caused by Large Media Files: High-quality images and videos were essential for showcasing the property, but unoptimized assets affected page load times and overall performance, especially on mobile devices.
- Content Expansion for Guest Engagement: The client required new content sections—specifically a dedicated restaurant page—to provide complete information and enhance on-site engagement for guests planning their stay.
- Security & Best-Practice Guidance: The client sought expert guidance on WordPress security, SEO best practices, and long-term website health without disrupting existing operations.
Transformative Solution:
- Multilingual Expansion for Global Reach: yechte implemented German (DE) translations, enabling Sagres Sun Stay to communicate effectively with international visitors and significantly expand its reach across European markets.
- Advanced SEO Setup & Link Strategy: We, yechte configured Google Search Console, refined internal linking, and improved page structure to strengthen crawlability, indexing, and overall search engine performance. SEO best-practice guidance ensured sustainable long-term growth.
- Next-Gen Media Optimization: All visual assets were optimized using modern formats such as AVIF for images and WebM for videos, drastically reducing file sizes while preserving visual quality. This resulted in faster load times and improved Core Web Vitals.
- Restaurant Page Development: A dedicated restaurant page was designed and developed to enrich the guest experience. It features complete contact details including address, email, and phone, along with clearly listed opening days and hours. Visitors can access a downloadable menu link, browse an image gallery showcasing the cuisine and ambience, and read guest testimonials to build trust and credibility.
- Advisory-Driven WordPress Enhancements: Beyond development, yechte acted as a strategic advisor—guiding the client on security hardening, SEO hygiene, performance best practices, and content structuring to ensure the website remains scalable, secure, and future-ready.
- Content & Asset Expansion: New pages and visual assets were added seamlessly, ensuring consistency with the existing brand identity while enhancing storytelling and user engagement.
The Business Impact:
Expanded International Visibility
German language support increased accessibility and engagement among international travelers, broadening Sagres Sun Stay’s booking potential.
Faster Load Times & Improved UX
Modern media optimization reduced page weight significantly, delivering faster browsing experiences across all devices and improving SEO performance.
Stronger Search Engine Presence
With Google Search Console integration and optimized internal linking, the website achieved improved indexing, better rankings, and more qualified organic traffic.
Enhanced Guest Experience
The new restaurant page provided guests with all essential information in one place, increasing on-site engagement and supporting informed booking decisions.
Improved Website Security & Stability
Security and SEO best-practice guidance helped safeguard the site while ensuring long-term maintainability and performance reliability.
Higher Conversion & Guest Confidence
Clear information architecture, enriched restaurant content, and trust-building testimonials helped visitors make faster decisions—leading to increased enquiries, longer session durations, and stronger booking intent.
-
Sagres Sun Stay
Sagres Sun Stay, a brand focused on hospitality, wanted to strengthen its online presence, reach more people internationally, and improve user experience by optimizing performance and expanding content. yechte partnered with the client to refine their existing WordPress website by implementing multilingual support, advanced SEO practices, asset optimization, and new conversion-focused pages—transforming the site into a faster, more discoverable, and guest-friendly platform.
Hospitality & TourismBuilt with Site Web WordPress Advance -
JLM Accounting
JLM is a trusted accounting and tax advisory firm with more than 25 years of experience. yechte partnered with them to create a modern, user-focused, and fully multilingual online platform. The new website effectively communicates their expertise, highlights their service offerings, and simplifies client interaction—supporting the firm’s long-term mission of helping entrepreneurs, SMEs, and liberal professions manage their accounting and fiscal obligations with clarity and efficiency.
Accounting, Tax Consulting & SME AdvisoryBuilt with Site Web WordPress Advance -
HR Intelligence
yechte developed a distinctive WordPress website that effectively, professionally, and strategically communicates the company's HR expertise in order to establish a solid and trustworthy online presence for HR Intelligence. This case study shows how yechte transformed HR Intelligence's web presence into a multilingual, scalable, and efficient platform intended to showcase their pay equity and reward management consulting services.
HR Consulting & Reward ManagementBuilt with WordPress Professional